Why conserve water?

The aqKWa Savings Engine™ is an online platform which helps water providers and end-customers to use water more efficiently. And in doing so, it promotes positive dialogue between your organisation and your customers, at low cost and with no hassle. Plus, it saves your business money, time and resource.

We know it works because over the last ten years, we’ve already helped more than 90% of the UK’s water companies engage with their customers. And in the 18 months since we launched the aqKWa Savings Engine™, we’ve had 150,000 completed reports, and over 8,000 customer reviews, with an average score of 4.71 out of 5.

Engaging with your customers

It’s possible that practically the only contact you have with your customers is when you send them bills – or when something goes wrong, like a leak, or an unexpectedly high charge. It’s the same throughout the world: water companies remain mostly silent, and correspond largely in reactive ways.

Your customers want to be engaged. They’re interested in saving water, and money. Both the environment and their bank balance are important to them. And this is the perfect opportunity for you to create a positive, ongoing dialogue which leads to happier, more satisfied customers.

The aqKWa Savings Engine™ is a great way to get customers engaged, so you can start an open, honest conversation with them – leading to mutually rewarding relationships that continue and grow over time.

The importance of relationships
  • An open, honest dialogue means you’ll hear about and sort out problems before they get too costly to resolve
  • Giving your customers a platform for dialogue empowers them, and makes them feel they have choices
  • A good relationship means happier customers, and therefore more motivated, engaged employees
  • The more you know and understand your customers, and how they value water, the better you’ll be able to meet their needs – both now and in the future.
Believe it or not, water conservation can lead to greater profitability. Our offering is about much more than conserving water – and has far-reaching, money-saving results.

Managing demand is a long-term cost-saving strategy
Population growth means an inevitable increase in demand for water. And if demand outstrips supply (including sewerage), new plants will need building – requiring a big capital investment. Managing demand is therefore a more cost-effective way forward.

Identify pipe leakage to save costly water losses
The aqKWA Savings Engine™ can help you and your customers to identify pipe leakage – potentially saving your organisation significant volumes of water, and therefore cost.

Minimise blocking of pipes and localised flooding
The aqKWA Savings Engine™ also acts as an important educational tool, to help your customers understand what they should and shouldn’t be putting into the drains. We at Save Water Save Money have been involved in many campaigns to inform customers how to avoid blockages – and we’ve developed a number of products to help too.

More cost-efficient, streamlined customer service
With the aqKWA Savings Engine™, responses to enquiries can be centralised and streamlined at a competitive cost – with real-time reporting letting you also monitor your service levels. And with a low cost online billing function coming soon, you’ll also be able to reduce paper bills to make tangible savings.
Yes – for lots of reasons.

Planning for the long term

Water isn’t a never-ending resource. As populations grow and demand threatens to outstrip supply, new infrastructure will need to be built, at significant cost. By conserving water now, we can plan for and mitigate future unforeseen capital expenditure.

Creating better relationships

Showing that you care about water as a resource – and about saving your customers money – will build stronger relationships with your customer base. We know, because we’ve been helping water companies do this successfully for ten years.

It’s also about building up trust, and creating ongoing engagement; our platform enables you to stay in contact, find out about problems before they snowball into something bigger – and offer customers access to professional services and discounts which will help them save.

Plus the additional cost-saving benefits for you
With the aqKWA Savings Engine™ you’ll can choose to save on operating costs – with optional streamlined, centralised Customer Service, Automated Rebate and Leak Detection features. Harnessing our in-depth knowledge of the unique demands and requirements of the water sector, we specifically designed the platform to help you save on time and costs – while delivering an enhanced, comprehensive service to all your customers.
Happier, more engaged customers
The aqKWa Savings Engine™ helps you add value to your proposition, and meet your customers’ expectations easily and cost-effectively. Rather than only communicating with your customers via bills and when something goes wrong, it gives you a wide range of opportunities to create an ongoing dialogue – meaning problems can be anticipated, and customers feel in control. 
What’s more, the aqKWa Savings Engine™ also comes with a free set of marketing tools, to help your customer conversations develop and grow. Plus, with direct links to local tradespeople, it lets you raise your profile with local businesses too – valuable PR for any organisation.

Cost savings, both in the short and long-term
Via our optional streamlined, automated Customer Service and Automated Rebate features, the aqKWa Savings Engine™ can save you money and admin – while offering your customers more. You can also choose the Leak Detection feature, which means you can mitigate against high water loss – and Water Conservation helps you create an informed strategy for demand management, and communications initiatives for meter optants, online billing and ancillary sales such as home insurance.

Secure data at your fingertips, with a full reporting control panel
We’re the world’s largest source of water data for customer behaviour – so we’re unrivalled in our expertise. And with the aqKWa Savings Engine™, it’s all done for you.

You’ll gain a better understanding of how your customers use water, how many people live in their home, what appliances they have – and much more. You can choose what you want to see; you’re in control. The platform offers complete overviews of water usage, rebate applications, customer service enquiries, pipe leakages and any other activity – as well as obtaining and storing valuable email addresses.

We take all the customer data obtained by the platform, and display it in an easy to read real-time way on your own tailored control panel – plus you can download CSV files of raw data any time.

Potential additional revenue streams
The aqKWa Savings Engine™ gives you a platform to develop an ancillary revenue portfolio, such as home insurance, or the promotion of industry-approved products and services.
It helps manage demand
If you’re a water wholesaler, you’re responsible for ensuring a sufficient supply from various resources (reservoirs, lakes, rivers, springs) to meet the demands of water companies and their customers. And of course, available water is affected by supply and demand – both current use, and year-on-year increases due to population growth. With a limited resource from which to draw water, and environmental mandates from the Government and the EU, helping to manage demand is even more important.

Reducing costs
Being able to manage demand more accurately means you don’t have to waste money over-hedging on supply. Abstraction licenses can be costly too, so limiting water abstracted from natural sources will save money. Saving water can also reduce the high costs in energy and carbon emissions which come from pumping water to the end user.

Lead the way in water conservation
Through the aqKWa Savings Engine™ you’ll be able to lead the way in conserving water – bringing water companies and end customers together in a single combined initiative to reduce and manage demand. This will also in turn help reduce supply pipe leakage – which will help reduce demand, and therefore pressure on water supply.
A simple way to help customers appreciate the value of water
The aqKWa Savings Engine™ shows your customers how much water they use per household appliance – and encourages them to think about how they consume it. This means they’ll have a greater, enriched understanding of the work your organisation does.

This benefits your customers through:
  • Improved choices and enhanced information
  • Tips on how they can manage their bills
  • A more open, positive relationship with their water company
  • An understanding of how their water usage compares to that of their neighbours
  • They feel in control, and that you’re on their side.
Pro-active, direct ways to solve problems and claim rebates
In addition to offering invaluable information, the aqKWa Savings Engine™ also delivers solutions – empowering your customers with information and resources to solve or prevent any issues.

This empowers your customers through:
  • Streamlined, efficient customer service
  • The chance to reduce their bills
  • An informed opportunity for non-metered customers to opt-in for a meter
  • Direct access to qualified tradespeople
  • Help and advice on how to fix problems
  • Leak detection and access to resolution
  • The opportunity to claim rebates without hassle.
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